The Google Ads practice built for boutique yoga, pilates, barre, and more studios.

Fill your classes with students who found you on Google.

  • Show up at the top of Google from day one.
  • You set your budget. We make sure every dollar earns its place.
  • No long-term contracts. We earn your business every month.
When you ask 'how did you find us?'
“Your ad was the first thing I saw on Google”
“Your studio popped up first when I searched for pilates near me”
“I saw your barre ad and booked right away”
“Your ad showed up when I searched yoga in my neighborhood”
“I clicked the first result and it was your studio”
“Your teacher training ad looked way more serious than the rest”
The problem

Your students are searching. Your studio isn't showing up.

Every day, people looking for the wellness your studio offers are searching Google, opening Maps, asking ChatGPT or other AIs. Most studios don't show up. Not because they aren't great. Because they're invisible where modern search actually happens.

Google Maps

An Austin neighbor searches "yoga studio Austin" on Maps. The same three pins always show at the top.

Google Search

A Brooklyn local searches "pilates classes Brooklyn." The same studios fill page one every time.

The expected outcome

Same channels. Now you're the one showing up — from day one.

Services

Full Google Ads. Built for boutique studios.

The work that puts your studio at the top of every search, in front of every person looking for your classes right now.

Account & campaign setup

We structure your account from scratch or audit the existing one. Campaigns organized by service and zone, with conversion tracking installed and verified so you know exactly what generates bookings and what doesn't.

  • Account structured by service and zone so every dollar reaches the right search
  • Negative keywords so you don't burn budget on irrelevant searches
  • Conversion tracking installed and verified from day one

Keyword research & ad copy

We map keywords with real buying intent (not "fitness" but "yoga studio downtown"). We write ads in your studio's voice, not from generic templates. Every word earns its place.

  • Keywords mapped around your students' real intent
  • Ad copy written in your studio's voice, not from templates
  • Continuous A/B testing so the highest-converting ads win

Dedicated landing pages

A single-objective landing converts 3-5x more than a generic home page. For every campaign we build the dedicated page for that specific intent. More conversions on the same budget.

  • One dedicated landing per campaign, with one objective: booking
  • Optimized so the person who clicked completes the booking, not gets distracted
  • Continuous A/B testing on headline, CTA, and form

Optimization & reporting

Week by week we adjust bids, audiences, negative keywords, and copy. Every month you get a report with the metrics that matter: cost per booking, conversion rate, ROAS.

  • Weekly adjustments of bids, audiences, and copy based on data
  • Monthly report with cost per booking, conversion rate, and ROAS
  • Identification of which campaigns to scale and which to shut down
How we work

From audit to scale. No long contracts.

The foundation is ready before spending your first dollar. From there, week by week we adjust what the data shows.

01

Audit

If you already run ads, we review what works and what burns budget. If you don't, we map your market: keywords, competitors, zones. You walk away with a clear plan before investing a dollar.

02

Setup & launch

Structured account, conversion tracking installed, dedicated landing pages ready, copy written. Your first campaigns go live in days, not weeks.

03

Optimization

Week by week we adjust what the data shows: bids, audiences, negative keywords, copy that doesn't convert. Every change based on the week's report.

04

Scale

When there's enough data to bet bigger, we increase budget on what's working and shut down what isn't. Your cost per booking drops as campaigns mature.

Why specialist, not generalist

What a boutique-specific practice does differently.

Pick a view. Switch between them. A studio isn't a law firm or a dentist. A generalist agency treating it like one is why most studios burn budget without knowing why.

A playbook built for boutique studios.
Strategy
Boutique-specific

We structure campaigns around how students actually search for and book your classes. Strategy built for the way a class is booked, not borrowed from another industry.

Account structure
Campaigns by service & zone

One campaign per service you offer (Vinyasa, Reformer, Teacher Training…) and per zone where you want to show up. You know exactly what generates bookings and what doesn't.

Creative
Studio-voice copy + dedicated landing

Ad copy in your studio's voice, with continuous A/B testing. Every campaign points to a dedicated landing with one objective. More conversions on the same spend.

Measurement
Real cost per booking

Conversion tracking installed from day one. Monthly report with cost per booking, conversion rate, and ROAS. Every dollar tracked all the way to the booked class.

Commitment
Month-to-month + your account

Cancel anytime. The Google Ads account is 100% yours, always. If you cancel, you keep the whole structure, the data, and the landing pages.

Questions

Answers to the four we get most.

How much budget do I need to start?

It depends on your market, your goals, and the competition in your zone. On the discovery call we map your specific situation and give you a realistic range. We don't ask you to guess, and we won't push you to invest more than makes sense for you.

Do you pay Google or do I?

You directly. Your card stays in the Google Ads account and Google bills you the ad spend each month. Our retainer is separate, doesn't include the spend or take a percentage on top. You know exactly what goes to advertising and what goes to management.

When will I start seeing results?

Your first campaigns go live in a matter of days from signing. The first bookings arrive in the first or second week. The optimization phase, where cost per booking actually drops, takes 4 to 8 weeks as we accumulate enough data.

What happens to my campaigns if I cancel?

The Google Ads account is 100% yours, always. If you cancel, you keep the whole structure, the ads, the landing pages, the historical data, and the saved audiences. We don't lock anything. The relationship survives because the work earns it, not because a contract chains you in.